Our Radio Stations

With six decades of experience in radio advertising, we love helping local businesses become household names in their communities. Our 26 radio stations are based throughout Minnesota and into North Dakota with reach across the region. Paired with our digital marketing strategies, your brand could have a national impact.

St. Cloud

104.7 KCLD
KNSI RADIO
99.9 LITE FM
WILD COUNTRY 99 KZPK
Z103.3

Winona

WINONA SPORTS NETWORK 99.3 FM
REAL COUNTRY 1380 AM / 101.5 FM
KGSL-FM 95.3
KWNO-AM 1230/FM 98.7
101.1 THE RIVER

Grand Forks

KNOX NEWS/TALK 107.9 FM / 1310 AM
97 KYCK THE VALLEY'S HIT COUNTRY
CITIES FM 104.3 KZLT
Z94.7 TODAY'S HIT MUSIC KZGF
ROCK 95.7 KGFK (1590 AM)

Fergus Falls

Z103-3 KZCR FM
KJ COUNTRY 96-5 FM
CHANNEL 977 FM
KBRF AM 1250

Detroit Lakes

WAVE 104.1 KBOT
KDLM 93.1 FM / 1340 AM
REAL COUNTRY 102 KRCQ
LAKES TV3

Perham

LAKES 99-5 FM KPRW

Alexandria

VOICE OF ALEXANDRIA
KXRA
KX92
Z99

Radio Branding

It can be difficult to define who you are as a business. Appealing to your target audience requires intentional messaging and a strong foundation. Radio advertising can give you both.

Working from the inside out, branding helps establish an emotional connection to your audience. It defines who you are and how you can help.

At Leighton Media, we use a radio-specific branding tool called BrandsFormation.^® With radio branding, it’s less about the product and more about the feeling and connections associated with it. People care more about the sizzle of the steak than the grill they have to buy. But one can easily lead to the other.

Together, we’ll help you establish your brand for radio and turn listeners into loyal customers.

Build Your Brand

On-Air Promotions

Instead of a traditional commercial break, your business can sponsor an on-air giveaway. This is a great way to get your product or service into the hands of customers — whether it's a gift card or a free oil change.

On-air sponsorships allow you to connect with your audience in an interactive way that doesn’t feel like advertising. However, every time we promote the giveaway, we’ll mention your business. Plus, we promote the contest on social media, expanding your reach even more.

Secure a Sponsorship

Live Broadcasts

Throw a party at your business, and invite our radio station to show up for a live broadcast. Then, use the name recognition of our on-air personalities to invite people over for the party. It’s like having a local celebrity with a big guest list at your event. Here are some live broadcast-worthy event ideas:

Open house
Anniversary celebrations
Grand openings
Seasonal sales

If you’re looking for event ideas to get customers to your business, talk to your radio rep. They’ve got loads of great ideas from other client success stories to inspire your next event.

Host a Live Broadcast

Radio Recruitment

When you post a job opening on a job search website, you’re only reaching candidates who are actively looking for a new position. When you use the radio to advertise your job openings, you can attract top talent who may not have considered your business until now.

However, there’s more to using radio for recruitment than putting a job description on air. When you partner with us, you’ll learn how to: